Drivers want 'green' cars
ONE in three Europeans would spend more to buy an environmentally friendly car, according to a new poll sponsored by Ford.
This is despite 71 per cent of survey respondents saying they have reduced overall spending as a result of the economic recession.
The survey – of more than 6,000 people across EU countries including the UK – also suggests 53 per cent consider climate change to be the world's biggest issue and 57 per cent would prefer to lead a more environmentally conscious lifestyle.
"The survey shows that even in economically difficult times there is a clear desire for vehicles that are more environmentally friendly," said Barb Samardzich, vice president product development, Ford of Europe. "Ford is extremely focused on meeting this demand now and in the future, and this goes hand-in-hand with delivering products that help reduce running costs," he said.
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Ford said it commissioned the survey through the Futures Company consultancy, to better understand the opinions and attitudes of Europeans across a range of mobility issues – from car sharing to green driving to the future of the internal combustion engine.
The survey shows that for 71 per cent, fuel-efficiency is a major factor in choosing a car; 60 per cent prefer to choose models from car makers that have targeted a reduction in their environmental impact; and 68 per cent consider fuel-efficiency when driving.
Comments
by pogle63a
Tuesday, January 15 2013, 9:06AM
“What a load of old twonk! I am fed up with paying `to be green` with higher fuel charges, ridiculous petrol prices, RIDICULOUS MOT Tests and having to drive a tiddly little car to keep costs down plus all the other day to day rubbish that we are subjected to in order to `BE GREEN`
Meanwhile across the world in so called developing countries such as India and China they are busy churning out goods in the most appalling messy fashion polluting the hell out of everything and being allowed to get away with it.
Jaguar and Landrover sales to China up 71% last year.
To add insult to injury I heard some idiot on the radio blaming us here in the west for exporting our pollution to China by purchasing their goods.
Personally we could do the world a real favour here in the West and start producing our own goods in a clean and safe environment and that would stop the pollution being produced over there.
I would rather buy a TV set made in the UK in a non polluting factory and pay a little more for it than one made in a heavily polluting sweat shop in china.
Guess what you cannot by British goods these days they don`t exist. Unless of course its cars all of which are owned by foreigners.
Welcome to Little Britain.
Maybe we should stop buying goods from heavily polluting countries - but of course that will never happen.”
by unhappysteveo
Tuesday, January 15 2013, 6:58AM
“I think most people look at cheaper running cost rather than if it's actually 'environmentally friendly'”