A new set of targets to help you loveLIFE
TODAY The Herald re-launches its loveLIFE campaign to make Plymouth an even fitter, healthier and happier place.
Since starting the campaign in October 2011, when The Herald and partners launched its life-changing health and fitness campaign, thousands of people across the city helped smash the campaign targets by stubbing out millions of cigarettes, totting up millions of miles by walking, running, swimming and cycling, dancing thousands of steps and losing thousands of pounds in weight.
Now we want to encourage even more people to take the plunge over the next 12 months and start making positive changes to their lives – and have fun doing it.
We've set four more goals for the city, and we want you to let us know how you're working towards them between now and the end of the year.
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Our challenges to Plymouth are to:
Kick the habit – if you have or are giving up smoking, drink or drugs we want to hear from you.
Get active – whether you're going to do a weekly walk, a gentle cycle, dancing the foxtrot, running a full marathon or any other activity, tell us about it.
Feel better – let us know what you're doing to improve your mental health by tackling stress, anxiety and depression.
Lose weight – if you're planning to drop a size or lose a few extra pounds, we want you to let us know.
A spokesperson for NHS Devon, Plymouth and Torbay, one of our loveLIFE partners, said: "We are delighted to support The Herald's loveLIFE campaign for the second year. Last year's programme was a great success, not just in terms of the numbers of people that quit smoking, lost weight and took up exercise but also in bringing people together.
"However, smoking, obesity and lack of exercise are still a problem in our city, especially in our poorest areas. We all know that smokers die younger and many of them want to give up so they can live longer and live healthier lives. loveLIFE will help kick start a quit campaign in the new year.
"Too many of us are overweight and in 2012, for the first time, more people in the world died from obesity related disease than from malnutrition. Up to a third of our final year primary school children are overweight – the highest in the South West.
"loveLIFE year two will help us address this significant risk to long term health."
Herald editor Ian Wood said: "The success of loveLIFE's first year only goes to show that Plymouth is an inspirational place, full of inspirational people.
"I urge the whole city to embrace the campaign once again."
You don't have to be a champion athlete or a fitness fanatic to sign up to loveLIFE – this is a campaign for everyone in Plymouth.
We want to encourage individuals, families, groups, clubs and employers to get active or try something new and help create a lasting legacy of good health in this city.
The loveLIFE campaign's other partners are Plymouth Community Homes, Plymouth Community Healthcare, and University College Plymouth St Mark and St John.
Clive Turner, chief executive of Plymouth Community Homes, said: "I'm really pleased to see the loveLIFE campaign continue.
"There were some amazing achievements in the first year and it will be great if we can build on that success.
"It's only when everyone in Plymouth works together that we can accomplish great things for our city."
Steve Waite, chief executive of Plymouth Community Healthcare, said: "We have greatly valued the opportunity to join with the loveLIFE campaign to help to improve the health and wellbeing of the city.
"We have great teams who have enjoyed contributing over the past 12 months and we look forward to being able to significantly help to improve the physical and mental health and wellbeing of the city and in doing everything we can to help Plymouth become a happier and healthier city."
A spokesperson for UCP Marjon said: "We are delighted yet again to sponsor and support the loveLIFE campaign for a second year.
"UCP Marjon will continue to promote the benefits of sport, exercise and wellbeing throughout the local community by ensuring that our sports facilities, and in particular our extensive fitness suite and indoor swimming pool, are accessible to all people within Plymouth."
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